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Connecting
People, Purpose,
& Possibility

Combining strategy, storytelling, and creative direction, I help organizations build connections, inspire action, and achieve meaningful results.

ashley baca

Connecting
People, Purpose,
& Possibility

Combining strategy, storytelling, and creative direction, I help organizations build connections, inspire action, and achieve meaningful results.

Selected Projects

Combining strategy, storytelling, and creative direction, I help organizations build connections, inspire action, and achieve meaningful results.

My Approach

I’m a marketing, communications, and creative professional with more than 15 years of experience helping nonprofits, educational initiatives, and small businesses connect with their audiences and achieve meaningful results. My work combines strategy, storytelling, and creative direction to strengthen brands, build engagement, and support organizational goals.

I enjoy finding opportunities and translating them into thoughtful solutions that connect people with ideas, causes, and communities.

Expertise

  • Strategic Communications
  • Cause Marketing
  • Fundraising Campaigns
  • Donor Engagement
  • Brand Storytelling
  • Content Creation & Strategy
  • Event Campaigns & Planning
  • Community Partnerships
  • Email Marketing
  • Website Strategy & UX
  • Cross-Channel Campaigns
  • Creative Direction
  • Project & Workflow Management
  • Livestream/Hybrid Event Planning & Coordination

Platforms & tools

  • Adobe Creative Suite, Canva
  • Web: WordPress (Elementor, Divi, WooCommerce), Eventbrite, HTML, CSS, SEO
  • Google Grants, Adwords, Analytics & Tag Manager
  • Social Media Strategy & Management, Publr, Buffer, Hootsuite
  • Blackbaud / Luminate Online, Bloomberang, Paypal Donations
  • MailChimp, Constant Contact
  • Photography, Videography, Video Editing & Motion Graphics
  • Print & Digital Production
  • Copywriting & Editing
  • Sketch, Figma